## Why No One Reads Your Emails And How To Fix That Source URL:: <https://www.forbes.com/sites/hvmacarthur/2019/07/08/why-no-one-reads-your-emails-and-how-to-fix-that/> This article has tips to tackle the common errors we make when communicating via email, increasing the chances that when you send an email it causes the reaction you were hoping for. ### Highlights > [!quote]+ %%Updated on Mon Feb 26 2024 11:58:12 GMT-0500%% > > Write for your recipient not yourself. We have so many emails to fire off in a day, it’s easy to lead with what we want or with what information is most relevant to us, but the person on the receiving end is the most critical focus. What tone works best for them? How much information is too much information? What’s in it for them? Why should they care about the email? All these topics should be thought of as you type up your email.